16.09.2009
To be able to form and make sensitive as much as possible of young people at the road risks, the Road accident prevention association launches on the European Week of the Mobility and the Road safety, the operation " The life in game", sponsored by the footballer Karim Benzema.
Since September 16th and until next November 16th, Eliance took a stand begun to associate with the operation its present appropriate signboards on the French motorways : Le Boeuf Jardinier, L'Arche Cafeteria and Ouishop. Every concerned site receives cards "Life in game". 1 million cards "Life in game" are given in the exchange of a 2-euro donation. With these 2 euro, the association forms a young person in dangers of the driving. With 60 euro, the association forms)a whole class.
Every card is to be activated on the site www.lavieenjeu.fr and also allows to win places for a socker match, a meeting with Karim Benzema, as well as shoes of football and vidéo games.
Some links
- www.lavieenjeu.fr
